Thursday, August 5, 2021

Fight off Non-essentialism

We have all observed the exponential increase in choices over the last decade. Yet even in the midst of it, and perhaps because of it, we have lost sight of the most important ones.

As Peter Drucker said, “In a few hundred years, when the history of our time will be written from a long-term perspective, it is likely that the most important event historians will see is not technology, not the Internet, not e-commerce. It is an unprecedented change in the human condition. For the first time—literally—substantial and rapidly growing numbers of people have choices. For the first time, they will have to manage themselves. And society is totally unprepared for it.”

We are unprepared in part because, for the first time, the preponderance of choice has overwhelmed our ability to manage it. We have lost our ability to filter what is important and what isn’t. Psychologists call this “decision fatigue”: the more choices we are forced to make, the more the quality of our decisions deteriorates.


 Here's how an Essentialist would approach the closet:

  1. Explore and Evaluate
  2. Eliminate
  3. Execute

ESSENCE: WHAT IS THE CORE MIND-SET OF AN ESSENTIALIST?

This part of the book outlines the three realities without which Essentialist thinking would be neither relevant nor possible. One chapter is devoted to each of these in turn.

1. Individual choice: We can choose how to spend our energy and time. Without choice, there is no point in talking about trade-offs.

2. The prevalence of noise: Almost everything is noise, and a very few things are exceptionally valuable. This is the justification for taking time to figure out what is most important. Because some things are so much more important, the effort in finding those things is worth it.

3. The reality of trade-offs: We can’t have it all or do it all. If we could, there would be no reason to evaluate or eliminate options. Once we accept the reality of trade-offs we stop asking, “How can I make it all work?” and start asking the more honest question “Which problem do I want to solve?”

- Greg McKeown, Essentialism: The Disciplined Pursuit of Less. 2014.

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